Acquisitions
Micro-acquisitions
Understand how buying a business doesn't require millions — small, cash-flowing businesses sell at accessible prices, often with the seller financing the deal.
- Beginner
- 14 min total
- 12 chapters
What decision this helps you make: Whether and how to buy a small business at an accessible price.
- Related case study: A Regional Equipment Rental Operator
- Related data & research: Small Business Acquisition Market Overview
What this topic is
Micro-acquisitions are purchases of small businesses (websites, newsletters, small stores, local operations) at prices accessible to individuals — typically valued at ~2–3× the owner's annual profit (SDE), and often partly financed by the seller.
Why it matters
Most people think buying a business requires being wealthy — but small businesses sell at low single-digit multiples of profit, and seller financing means you can control cash flow with a modest down payment. At ~2–3× SDE, a business pays for itself in a few years. Understanding micro-acquisitions opens business ownership to ordinary buyers.
Who should learn it
Anyone who wants to buy a cash-flowing business but assumes they can't afford it.
What you will understand
- Understand SDE and how small businesses are priced
- See why ~2–3× multiples make businesses pay for themselves fast
- Know how seller financing lowers the down payment
- Decide whether to pursue a micro-acquisition
Prerequisites
Common misconception
"You need to be wealthy to buy a business." Small businesses sell for only ~2–3× their annual profit — and sellers often finance part of the deal, so you can control a cash-flowing business with a modest down payment. A business earning $120K/year might cost ~$300K, with maybe $60K down and the rest paid from the business's own profit. Buying is far more accessible than most assume.