Supply Chain
Single Unit versus Pallet Shipping
Outbound shipping reprices in steps — parcel, pallet, trailer — and growing sellers cross each breakpoint later than the math justified, paying parcel rates on pallet-sized flows.
- Beginner
- 6 min total
- 10 chapters
What decision this helps you make: Which of your outbound flows belong on which mode, where your volumes sit against the breakpoints, and whether your LTL quotes survive the accessorial schedule.
- Related case study: A DTC Brand That Grew Into a Cash Crunch
What this topic is
The outbound fork: parcel networks (per-package, dimensional-weight, anywhere-to-anywhere) versus palletized freight (LTL sharing trailers by space, class, and lane; FTL at scale) — with consolidation breakpoints, channel-driven mode mixes, and the accessorial schedule that defines real LTL costs.
Why it matters
Per-unit shipping falls in steps as flows consolidate, and each step is a threshold sellers cross late — while LTL's surcharge schedule (liftgates, residential, re-weighs) converts naive quotes into invoice surprises that reverse the savings.
Who should learn it
Anyone shipping outbound — especially sellers whose wholesale or replenishment flows still ride parcel rates.
What you will understand
- The two systems: parcel sortation vs. LTL/FTL trailer economics
- The breakpoints: when cartons become pallet quotes, and pallets become trailers
- Channel mix decides mode mix: DTC parcels, wholesale pallets, fulfillment programs between
- Accessorial literacy: the LTL surcharge schedule where naive quotes die
Prerequisites
Common misconception
"Shipping is shipping — we have a parcel account, and it scales." Parcel networks are engineered for single packages anywhere; freight networks are engineered for consolidated loads on lanes — and their prices cross decisively as flows grow. The seller sending forty cartons to one wholesale customer as forty parcels is paying the anywhere-to-anywhere premium on a flow that's going one place — the pallet quote for the same freight is routinely a fraction, and the breakpoint was crossed months before anyone checked.