Acquisitions
Off-market Deals
Learn why finding a business before it's listed — off-market — is one of the highest-return moves in acquisitions.
- Beginner
- 9 min total
- 12 chapters
What decision this helps you make: Whether and how to source businesses directly (off-market), and why the lack of competition lowers the price.
- Related calculator: Seller Financing Calculator
What this topic is
Off-market (proprietary) deals are businesses a buyer finds directly — through outreach and relationships — before they're publicly listed. With no auction, there's little buyer competition, so they commonly cost ~0.5–1.5× EBITDA less than marketed deals.
Why it matters
Price is set by competition among buyers. Remove the competition — by finding a business before it's listed — and you remove the bidding war, so off-market sourcing is one of the highest-return moves in acquisitions.
Who should learn it
Anyone who wants to buy a business below the auctioned price.
What you will understand
- Understand off-market deals as businesses found before they're listed
- See why fewer buyers means a lower price (no auction)
- Know off-market deals cost ~0.5–1.5× EBITDA less than marketed ones
- Weigh the trade-offs: harder to find, messier, more diligence
Prerequisites
Common misconception
"To buy a business, you look at what's for sale." The best deals are often the ones that aren't listed yet. When you find a business before it hits the market, there's no auction — no crowd of buyers bidding the price up — so off-market deals commonly cost ~0.5–1.5× EBITDA less than the same business sold competitively.